Tag Archives: advertising

Tyme’s Thoughts: TechCrunch design

Posted on May 12th, 2006 by Tyme White in Business

Bright and early this morning I noticed the new design on TechCrunch. I sent a link to Mike, Colin and Scrivs because I just knew this was one of those times when my lack in design sense was blinding me to the wonderful design a new TechCrunch design should be. Um, Mike doesn’t think so, [...]

Tyme’s Thoughts: Business plans

Posted on April 7th, 2006 by Tyme White in Business

Lately there have been so many things I wanted to write about but felt it would be taken as a rant, so I left it alone. For example, the discussion on how many people are listening to podcasts. I would link to it but the actual report is subscription only ($249.00) and without the report, [...]

Disclosure revisited

Posted on March 15th, 2006 by Tyme White in Miscellaneous

I’ve talked about disclosure before. While reading a blog recently it began to sound like one huge advertisement. Between that and the conflicting messages in his entries, I decided it needed a little investigating. Before I get into this:
I am not saying people should stop reading his blog.
I am not implying he is doing something [...]

Yet another blogroll clean: dumping WIN

Posted on December 19th, 2005 by Tyme White in Miscellaneous

I wrote recently about loyalty in the comments of Cookie Cutter Effect. For those that read my sites, I am very loyal and I try to be ethical (I need to update that because it still references BYW). When my loyalty dies, it is hard to get back. Anyway, in Cookie Cutter Effect, I recommended [...]

Greedy Yahoo – behavioral targeting

Posted on December 2nd, 2005 by Tyme White in Business

Am I the only one who is not excited about Yahoo’s new move: enhanced behavioral targeting for ads?
For instance, a person who searches for information on cars is likely to be sent an auto ad, Coleman said.
Traditionally, Yahoo’s advertising targeting have focused on customer demographics or geographic location instead of behavior.
Advertisers will pay more for [...]

Several hundred thousand for a web ad? That’s crazy…

Posted on November 16th, 2005 by Tyme White in Business

From WSJ: “MSN says it currently charges between several hundred thousand dollars and $1 million for a prime, 24-hour ad spot on its home page. That’s up from about $25,000 to $50,000 four years ago.”
I’m sorry but that’s stupid (in my opinion). This is what I would do…
Let’s say I was in charge of advertising [...]