Tag Archives: wsj

Pageflakes, FeedBurner, accuracy in stats

Posted on December 26th, 2006 by Tyme White in Miscellaneous

**Read the update at the bottom***
BoingBoing is questioning their RSS stats provided by FeedBurner:
We frankly don’t believe that nearly two million folks have decided to subscribe to BoingBoing via this relatively new service, and we suspect someone (or more specifically, somebot) is taking advantage of the service for some kind of spammy reasons. We’re looking [...]

Greedy Yahoo – behavioral targeting

Posted on December 2nd, 2005 by Tyme White in Business

Am I the only one who is not excited about Yahoo’s new move: enhanced behavioral targeting for ads?
For instance, a person who searches for information on cars is likely to be sent an auto ad, Coleman said.
Traditionally, Yahoo’s advertising targeting have focused on customer demographics or geographic location instead of behavior.
Advertisers will pay more for [...]

Several hundred thousand for a web ad? That’s crazy…

Posted on November 16th, 2005 by Tyme White in Business

From WSJ: “MSN says it currently charges between several hundred thousand dollars and $1 million for a prime, 24-hour ad spot on its home page. That’s up from about $25,000 to $50,000 four years ago.”
I’m sorry but that’s stupid (in my opinion). This is what I would do…
Let’s say I was in charge of advertising [...]

Would have Jobs sued the WSJ? Maybe….

Posted on May 23rd, 2005 by Tyme White in Business

I don’t read Wonkette but Dave had an interesting snippet from the site:
Swisher: “Would you have sued if the Wall Street Journal had done this?”
Jobs: “We might have. But the Wall Street Journal has serious thought behind it: the thing is today is that everyone can be a journalist: we are in a gray area [...]

Disclose before you're busted

Posted on April 21st, 2005 by Tyme White in Miscellaneous

From the Wall Street Journal (subscription needed):
“Considering what you showed me, kids; games really don’t have to be violent,” said the anchor for KVUE, an ABC affiliate and the No. 1-rated television station in its market.
“If…you’re not careful, they will be,” Mr. Oppenheim replied. “That’s why I’ve shown you some of the best.”
There was one [...]